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NSW NPWS  -  LoRaWAN People Counting at Jindabyne
Case Studies/IoT & Visitor Analytics
IoT & Visitor Analytics

NSW NPWS - LoRaWAN People Counting at Jindabyne

Real-time visitor analytics for NSW's busiest national park region - no cabling, no IT overhead

Deployed a LoRaWAN-based visitor counter network at the NPWS Jindabyne Head Office - the primary visitor centre for the Kosciuszko National Park region - delivering real-time visitor analytics through a custom dashboard and replacing inconsistent manual counting with evidence-based operational insight.

PIR + beam-break
Sensor type
LoRaWAN AES-128
Network
Real-time
Time to insight
1

The Challenge

NSW National Parks and Wildlife Service manages millions of visitors across hundreds of parks. At the Jindabyne Head Office - the primary visitor centre for the Kosciuszko region - staff had no reliable data on visitor foot traffic to inform staffing, programming, or resource allocation. Manual counting methods were inconsistent and time-consuming, and any new system had to operate reliably in a government environment with minimal IT infrastructure overhead and no cabling works.

2

Our Approach

  • Selected LoRaWAN (Long Range Wide Area Network) for its long range, low power consumption, low hardware cost, and AES-128 encrypted transmission - allowing sensors to be installed without cabling or changes to the existing IT network
  • Deployed people counter sensors at the key entry and exit points of the visitor centre, using passive infrared and beam-break technology to detect and count individuals through monitored doorways
  • Conducted gateway placement testing to ensure reliable signal transmission given thick walls and metal infrastructure
  • Built a custom web application for NPWS staff providing live occupancy dashboards, hourly/daily/weekly visitor charts, trend analysis for peak periods and seasonal patterns, and exportable reports
  • Ran a calibration phase to account for staff movements and overlapping detection zones
3

Results

  • Real-time visitor counts available to NPWS staff for the first time, replacing inconsistent manual estimates with evidence-based data
  • Peak visitor periods identified with precision - including specific public-holiday spikes that had previously been under-accounted for in operational planning
  • Data revealed visitor dwell times longer than expected, validating existing programming and informing future visitor-centre layout investment
  • System runs with minimal ongoing maintenance after install and calibration - a meaningful advantage in a resource-constrained government environment
  • Architecture proven scalable: a single LoRaWAN gateway can support many additional sensors across other NPWS centres at low incremental cost

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